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San Francisco-based online learning and teaching marketplace Udemy started its India operations in January 2019. As the managing director of Udemy’s India operations Irwin Anand will tell you, India is one of the top markets for the global edtech major.
“As one of the top markets for Udemy, India operations have been a priority. We continue to grow our team locally as we streamline our business and localize the platform,” said Anand in an interaction with Entrepreneur India.
Udemy has been clocking consistent growth in the Indian market, which was further catapulted by the Covid-19 outbreak. Since late February this year, course enrollments on the platform have increased over 200 per cent in India and about 425 per cent globally. In particular, three of the 130,000 courses offered on the platform have clocked phenomenal growth in the last six months—Communication Skills (606 per cent), Financial Analysis (311 per cent) and Business Fundamentals (281 per cent).
On being asked what is driving this growth, Anand says individuals and companies are increasingly realizing the importance of continuous learning and upskilling in today’s fast-evolving job market.
“Covid-19 accelerated these trends (individuals and organisations consistently upskilling) as companies and their employees had to transition to a new way of working and doing business practically overnight,” said Anand.
Besides India, Udemy has offices in Denver, Brazil, Ireland and Turkey.
Connecting Learners and Instructors
Udemy’s model is different from edtech majors such as Vedantu